Google dominated pay-per-click ads in 2009 while Bing was not even close

About 97% of companies spent on Google AdWords pay-per-click ads in 2009, as per a joint research study by Econsultancy and SEMPO. Only 44% of companies spent money on Bing pay-per-click ads in 2009. Meanwhile, Bing’s incoming partner Yahoo attracted only 50% of companies in 2009. So, the average of combo Bing+Yahoo is 47%, a 50% lag behind of Google. The latest research also shows that many companies have been promoting themself thru social networking media. The report noted 74% of companies using Facebook and 73% using Twitter to make consumers aware of their brands.


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